Basketball News
How The EuroLeague Improved Their Game Last Season
EuroLeague TV, the digital direct-to-consumer (D2C) service for EuroLeague Basketball, experienced significant improvements in fan engagement over the course of last season. This development was made possible through a strategic partnership between Endeavor Streaming and LiveLike, which introduced various interactive features aimed at enriching the EuroLeague viewing experience.
Followers Engagement Innovations
Key new features introduced on EuroLeague TV include:
- Interactive Watchalong: Viewers are offered an interactive “viewing” experience within The Players' View content, where they can engage with commentators, Jake Cohen and Michael Roll, through a series of features such as quizzes, polls, and cheer meters.
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