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ESPN, Amazon Prime looking at Charles Barkley, Inside the NBA team

What is propaganda on Twitter?

Rob Perez @WorldWideWob

EJ's thoughts on Neato Stat of the Night, Inside prob couldn't escape b4 but who cares now:
1) Live in the Secret Tunnel
2) Charles Barkley Man on the street in San Antonio
3) Shaq spears Kenny on that Christmas tree
4) Who do you play for? But inform the players individually as 4:46 PM

Rob Perez @WorldWideWob

EJ's thoughts on Neato Stat of the Night, Inside prob couldn't escape b4 but who cares now:
1) Live in the Secret Tunnel
2) Charles Barkley Man on the street in San Antonio
3) Shaq spears Kenny on that Christmas tree
4) Paintball vs. prod staff
5) Fishin from Cancun is gone – 4:40 p.m

More on this story

Warner Bros.'s TNT. Discovery's, Bleacher Report, and House of Highlights launched an aggressive social media campaign to try to save TNT's live game rights, as well as Charles Barkley's icon Inside the NBA. TNT declined to comment. But the social blitz has several business objectives, according to my sources. First, remind the NBA of TNT's top cover in the mid-40s. Second, it awakens a base of support from hoops fans, players, and celebrities who don't want Inside the NBA, and its Emmy-winning cast of Barkley, Shaquille O'Neal, Kenny Smith, and Ernie Johnson, canceled after the last game of -2024. – the 2025 season. The offseason marketing blitz also has its own hashtag: #KeepNBAonTNT. -via Front Office Sports / July 25, 2024

Amazon, which will officially broadcast NBA games starting in 2025, is interested in following members of the prestigious TNT program “Inside the NBA”, according to Jay Marine, head of global sports for Prime Video. Marine told the SBJ that Amazon Prime Video is using “Inside the NBA” as a model for its Thursday night NFL pregame, halftime and postgame shows, and — if TNT stars Charles Barkley, Kenny Smith, Shaquille O'Neal and Ernie Johnson will be available – he said, “Obviously, there will be a lot of interest, and we'll have to see how that plays out.” -via Sports Business Journal / July 25, 2024

TNT received the contracts Wednesday night, my sources said. So there will be about five days, until next Monday, to “match” either Amazon Prime Video's $1.8 billion–a-year offer or NBC's $2.5 billion–a-year bid. (Disney's ABC/ESPN is expected to retain the NBA's “A” TV package, including the NBA Finals, at a price of $2.8 billion annually.) My sources tell me that TNT is very likely to match the offer. -Prime than NBC. The network behind Charles Barkley's Emmy Award-winning Inside the NBA is also pinning hopes on an affordable fourth rights package that will keep it in the NBA game business. -via Front Office Sports / July 18, 2024


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