Golf Business News – Burhill Group reports 9% increase in rounds played in Q2
Burhill Group Limited Golf, the UK's leading multi-course operator, has announced a significant increase in rounds played in the second half of 2024, demonstrating remarkable resilience and growth in a challenging environment.
In the second quarter of 2024, BGL reported a 9% increase in rounds played year-over-year, in stark contrast to the national average, which experienced a 5% decline over the same period. Despite bad weather in April, which caused a 14% drop in the national average of rounds played, BGL bucked the trend with a 4.5% increase in April 2024.
BGL's portfolio of golf clubs includes Abbey Hill, Burhill, Birchwood Park, Hoebridge, Redbourne, Ramsdale Park, The Shropshire, Thornbury and Wycombe Heights.
Commenting on the results, Guy Riggott, COO of BGL Golf, said: “We are incredibly pleased with Q2, especially given the challenging weather conditions we faced in the spring and early summer. This growth is a testament to the hard work of our entire team, and to outperform the wider sector in such a significant way is a clear sign that we are on the right track.”
Colin Mayes, CEO of BGL, added: “We are delighted to see our properties have another strong year, with demand remaining strong. It is very reassuring to see the benefits of continuing to invest in our facilities and commitment to customer satisfaction.”
BGL's success was particularly evident in the south of England, where each month of the quarter exceeded the previous year's total. April, May and June all registered increases of more than 10% in total rounds played compared to 2023. The South experienced 14% growth in the quarter, well above the 2% average for the rest of the region.
Across the Midlands region, the number of rounds played in May 2024 fell by 5.5% compared to the previous year. BGL locations outperformed this average as well, with rounds played up more than 3% compared to May 2023. Overall, BGL rounds played increased 14.1% compared to the national average for Q2 2024.
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