American Golf, the UK's leading golf retailer, has signed rising golf star and DP World Tour player Dan Brown to an exclusive sponsorship deal.
The 29-year-old from Northallerton in Yorkshire, who recently made headlines by finishing 10th in his first major at The Open Championship, has joined American Golf until December 2025.
The partnership is another step forward for American Golf in becoming a one-stop shop for all golfers by adding value to customers with special opportunities and events.
For the next 18 months, the retailer will receive exclusive access behind the scenes to advertise on all social media channels and to have Brown available at corporate events and appearances.
In 2023 Brown earned his first win on the DP World Tour at the ISPS Handa World Invitational in Northern Ireland, five shots ahead of Alex Fitzpatrick. He then went on to shock the golf world on the first day of The Open at Royal Troon, his bogey-free 65 giving him the first-round lead in the season finale.
The American Golf logo will appear on Brown's tournament apparel throughout the season, with the retailer also pledging to support his training and development.
Brown, currently ranked 201st in the world, and 58th on the DP World Tour points list, said: “American Golf is a brand that resonates with all golfers and I'm excited to be able to work with them going forward. The company's commitment to being accessible to golfers of all walks of life is what initially attracted me. The work they have done and continue to do to raise awareness of golf as a diverse and inclusive sport is something I am proud to be a part of.”
Scott Taylor, Director of Marketing and CRM at American Golf, said: “We are very excited to welcome Dan to the American Golf family. His dedication to sports is completely in line with our brand values. We are confident that this collaboration will not only showcase his immense talent but also inspire golfers of all levels.
“Dan's recent performances on the big stage have taken him to the next level, and we are excited to begin our partnership and support him on what promises to be an exciting journey.”
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